Rules
Common startup social media marketing questions: a baseline
Common startup social media marketing questions answered as a planning baseline: platform choice, cadence, content, disclosure, metrics, and evaluation.
Desk
Trade Desk
Who does this work, how they charge, and how to tell competence from confidence.
Careers
Does a channel charter actually fix drifting social marketing content?
How to improve startup social media marketing in 2027 through channel roles, customer evidence, original series, useful openings, tracking, and workload review.
Strategy
Startup SEO questions answered on timing, publishing, measurement, and when to wait
Startup SEO answers on timing, publishing cadence, keyword use, technical needs, AI drafting, measurement, index coverage, and when to wait.
Reviews
Startup positioning agencies: five names and one brief to vet them
Five startup positioning agencies, from A Hundred Monkeys to Siegel+Gale, plus the one brief, diligence table and FTC checks to vet them before you sign.
Rules
Cross-border acquisition in Canada and Mexico for US startups: consent, advertising, tax and shipping rules
Cross-border acquisition for US startups in Canada and Mexico: the rules for CASL, PIPEDA, Law 25, LFPDPPP, Canadian advertising law, tax registration, ad channels, shipping and customs duty thresholds.
Rules
Startup Co-Marketing Partnerships: Contracts, Costs, and Exit Clauses
Co-marketing contracts set the split, the disclosure duty, and the exit. Here is what each clause costs and how a clean break is best written.